The Burger of the future
For two weeks we’ve been trying to get a message across.
What was hidden behind THB’s “42 +1 Burgers” campaign?
The +1 is the Burger that has everything of a Burger, but isn’t really one. Well, yes, it’s a Burger, of course… But it’s so different from the others that we don’t put it in any box 😊 In short, we’re getting our wires crossed. We’ve come with our +1, so let’s do the introductions.
We won’t hide from you that we at Huggy’s were a little sceptical at first. But you know that innovation is at the heart of our ambitions, so it was rather exciting to have a look. And to tell you the truth, we didn’t just look, we threw our taste buds at it! And guess what? We were BLOWN AWAY. We know, yes, it’s hard to believe. So what would you say to coming to taste it yourselves?
There’s no need to be veggie or even vegan, the Beyond Burger® is actually far from all that: it can really suit all Burger fans, whoever they are.
You’ve got the idea (at least we hope so): the aim here is to offer an alternative to meat that looks uncannily like it, without judging or forcing anyone ❤. The Beyond Burger® will be available permanently on the menu, and if you want to try the Beyond Meat® patty in any of our 42 Burgers, consider it done 😊
Are you curious too?! Click here to book >>>
