HUGGYS Guidelines

Welcome to the guidelines page for using the HUGGYS image! The purpose of this page is to give information to anyone wishing to communicate about the HUGGYS brand. Have a nice visit!

Use of logos

HUGGYS logos will not be able to under no circumstances be modified.

Roasted Black

Pickle Green

Tomato ketchup

Milky Grey

Pink Lemonade

Photo types

The photos showing the atmosphere of the restaurant reflect the relaxed and warm atmosphere of the interior of our restaurants (warm colors, living environment, other customers, etc.)

The focus is on our products with a focus on branding (glasses, mugs, iron-marked bun, menu, beer guide, etc.)

All the food photos are clean and very photogenic: the uneaten Burgers, the dishes that are still full and delicious, the glasses filled and fresh, no waste on the table, etc.

Photos to download

Below, download the photos you want to use (by giving us credit).

Our burgers are homemade

All of our Burgers are homemade and made with lots of love.

The HUGGYS concept

HUGGYS offers gourmet burgers and homemade beers.

A cozy and warm style

Discover the warm atmosphere and industrial style of our restaurants.

Tasty Dirty Fries

Dirty Fries exist in classic or truffle versions!

Products that are always fresh

Our meat, fries and vegetables are fresh, of high quality and delivered daily.

A friendly atmosphere, even for the little ones!

Come and spend a friendly moment at the HUGGYS of your choice, with friends or family!

Very gourmet starters

Nachos with Cheddar sauce, “Magic Tom” cheese croquettes, BBQ meatballs... The choice is wide.

The Passage Lemonnier restaurant

With its high ceilings and moldings, the HUGGYS du Passage Lemonnier has impressive architecture.

Vegan and Vegetarian Offer

The certainty of finding a Burger to your liking. With our Vegan and Veggie offers, everyone is welcome!

Always served with fries

Our fries and coleslaw are always offered with our Burgers (all you can eat).

Home-made beers

8 homemade beers created especially to accompany our Burgers to perfection!

A strong and unique identity

All our restaurants are unique but have a common DNA: originality, conviviality and dynamism.

Des Burgers ultra généreux

Fromage fondu, double bacon... Nos Burgers sont généreux et gourmands jusqu'à la dernière bouchée.

Kids friendly

Menu Kids, milkshakes et banquettes confortables : chez nous, les petits fans de Burgers sont aussi bien installés que les grands.

Le Truffe

Le TRUFFE, sa croquette ultra fondante et sa sauce truffe maison. Cuisiné minute, dressé avec soin, dévoré beaucoup trop vite.

Pour bien commencer

Les starters arrivent. La table se remplit. Les bonnes décisions commencent comme ça.

Un craquage

Le 2x2, le Burger le plus généreux de la carte.

Entre amis

Le HUGGYS entre amis. Une grande tablée, des Burgers, des bières artisanales et de quoi refaire le monde.

Cuisinés minute

Chaque Burger est dressé minute par notre best team, juste avant d'arriver sur votre table.

Le Cheese Dip

Ton Burger préféré sous une avalanche de notre sauce au fromage faite maison.

Social networks

Communication on social networks must also respect the brand image from HUGGYS. Here are some guidelines to take into account when communicating on HUGGYS, as part of a collaboration or partnership.

Preferred networks: Facebook, Instagram, and TikTok
Hashtags to use: #huggys
Location to activate: @huggys .burgers

You can also enter the city in which you are located, but be careful that only the official HUGGYS page should be marked (not individual restaurant sub-pages, which are pages created by customers).

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Official colors

Primary colors

The primary colors are the colors from the logo. However, it is not recommended to use these colors outside of the logo.

1. Roasted Black: #000000
2. Pickle Green: #194339
3. Tomato ketchup: #981b1e

Secondary colors

Secondary colors are the colors to be used as a complement in the variation of the various communication media.

4. Chicken white: #ffffff
5. Milky gray: #f1f0ea
6. Pink lemonade: #f3dcdc

Questions

For any questions or if you want to organize your own photo shoot, do not hesitate to contact marketing@huggys.be